Chevron Texaco required Markustudio to build a website in support of their ‘It’s Time for a Journey’ campaign, aimed at getting motorists back on the road after Covid-19 and maximising spend with Chevron card holders.
We designed and built a fully responsive site optimised for all desktop and device resolutions, incorporating video headers and a bilingual user experience.
The promotion targets California, Arizona, Idaho, Nevada and Utah. With 2,600 Chevron stations participating out of their total US chain of 7,800 – so, about a third. The campaign has been a huge success with nearly 13M bank and credit union payment cardholders taking part.
Peter Higgins, Markus Wilson
August 22, 2020